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Learn what the next generation truly cares about.
Releasing new insights regularly.

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Youth Financial Literacy Index Anyway - 1
Youth Financial Literacy Index Part 1

Our Youth Financial Literacy Index reveals how prepared young people really feel to manage money - giving brands a data-backed view into the financial mindset of the next generation.

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Youth Financial Literacy Index Anyway - 1
Youth Financial Literacy Index Part 2

Following our first release, part two expands the picture, tracking how Gen Z's financial confidence and habits are shifting, and what that evolution means for the organizations. 

 
 
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CSR

This report uncovers what America's next generation actually expects from brands on social responsibility - from the causes they care about to the actions that build (or break) their trust. 

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STEP 1 (1200 x 800 px) (1)

Need a deep dive?

Drawing on Anyway's direct reach into today's youth, we help partners move beyond assumptions - surfacing real data on the next generation's expectations, gaps, and opportunities. Learn more ↗

 
 
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FAQ

Where does this research come from?

Our research combines self-conducted first-party data - survey responses, impact reports, and platform behavior from thousands of Gen Z and Gen Alpha users - with labor market and industry trends. This gives us direct insight into how young people think about careers, education, and the future of work, rather than assumptions based on older generational data.

Who can use Anyway's research?

Our research is built for educators, school districts, employers, and workforce development partners who want a real-time pulse on Gen Z trends, career readiness, and youth workforce attitudes - whether for program design, hiring strategy, or policy planning. These insights are meant to inform action, so we can collectively drive a cycle of social and economic impact for young people.

How often does Anyway publish new Gen Z career trend data?

We release a major Gen Z workforce report annually, alongside smaller data updates and trend snapshots throughout the year as new patterns in career exploration and career readiness emerge.

Can I cite or use Anyway's data in my own research or presentations?

Yes. Our data can be cited with attribution to Anyway. If you need a custom data cut or a formal citation-ready version for your own reporting, presentations, or research, reach out to our team directly.

Can I request custom or co-conducted research from Anyway?

Yes, we offer curated research and co-conducted studies for industry partners looking for deeper, more tailored insight into Gen Z career trends. Connect with our team to learn more about our research partnership tiers.